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- Building and developing the skills of young people to play an active role in the global knowledge economy.
- Strengthening the capacity of young people and encourage a spirit of creativity and individual initiative.
- Providing an opportunity for Saudi youth to learn about economic opportunities in the local market through the experiences of private sector volunteers.
- Developing good citizenship among young people in Saudi Arabia.
- Creating a different generation of Saudi youth by raising self-motivation, confidence and empowerment, and mentoring and guiding them through a private sector volunteer to help students and prepare them for the job market upon graduation.
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